Cluster Events



NEXT SEMINAR 2021/2022

In this section, you will find the information (Speaker/Guest, abstract, date & time slot , location, online registration link..) about the upcoming seminar during the year. The seminar registrations will be on Eventbrite and everyone is welcome, from within ESSEC as well as from outside.

José fernando OLIVEIRA - University of Porto

April 28th, 12pm - 1.15pm / room F037 (Galion Building - Ground Floor) - Campus Cergy

Integrating pricing and capacity decisions in car rental: A matheuristic approach

Abstract: Pricing and capacity decisions in car rental companies are characterized by high flexibility and interdependence. When planning a selling season, tackling these two types of decisions in an integrated way has a significant impact. This talk discusses the integration of capacity and pricing problems for car rental companies. These problems include decisions on fleet size and mix, acquisitions and removals, fleet deployment and repositioning, as well as pricing strategies for the different rental requests. A mathematical model is presented, which considers the specific dynamics of rentals on the relationship between inventory and pricing as well as realistic requirements from the flexible car rental business, such as upgrades. Moreover, a solution procedure that is able to solve real-sized instances within a reasonable time frame is developed. The solution procedure is a matheuristic based on the decomposition of the model, guided by a biased random-key genetic algorithm (BRKGA) boosted by heuristically generated initial solutions. The positive impact on profit, of integrating capacity and pricing decisions versus a hierarchical/sequential approach, is validated.

Here is the registration link:

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